KILL NEGATIVITY. MAKE ADVANCEMENTS.
Negativity Ends. Success Begins.
Performance | Wellness | Lifestyle
Training, coaching, education, and community designed to help you perform better, live healthier, and continue advancing.
K N M Λ☆
“Work harder than the competition you don’t see”
Kwame Asante
Founder/CEO
MORE THAN TRAINING.
KNMA BrandCo is a performance, wellness, and lifestyle brand built to help people make meaningful advancements physically, mentally, and personally.
Through coaching, education, movement, community, and lifestyle experiences, we create opportunities for people to perform better, live healthier, and keep moving forward.
TRAIN. RUN. LEARN. ADVANCE.
TRAIN
Build strength, performance, movement, and confidence through intentional training.
RUN
Develop endurance, conditioning, and community through movement.
LEARN
Practical education around training, nutrition, recovery, performance, and wellness.
ADVANCE
Apply what you build beyond training to continue progressing in sport, health, and life.
Coaching Beyond The Workout
KNMA Online Coaching combines structured training, accountability, education, habits, and ongoing support through the KNMA app.
Whether you're building strength, improving performance, changing your body composition, or creating a healthier lifestyle, the system is built around your goals and progression.
KNMA Sports Performance helps athletes build the physical foundation needed to perform, compete, and stay prepared for the demands of their sport.
Built For Performance
Strength. Speed. Agility. Power. Conditioning. Movement.
Built Through Community
From running and group training to clinics, challenges, events, and partnerships, KNMA creates opportunities for people to move, connect, and advance together.
The Work Shows.
Different goals. Different journeys. Measurable advancement.
Body Recomposition
Hyrox Accomplishments
Nutrition Coaching
Consistency Milestones
Weight Loss
Strength Improvements
Wear The Mindset.
KNMA apparel represents the mentality behind the movement: Turning negativity into advancement and carrying that mindset beyond training.
Client
Smart Warehouse Retrofit
Client
Municipal Water Monitoring
Built With Purpose.
Founded by Kwame Asante, KNMA grew from a mindset into a coaching, performance, wellness, and lifestyle community built around continuous advancement.
Ready To Advance?
Whether you're looking for coaching, performance training, community, education, or the next step in your wellness journey, there's a place to start with KNMA.